The digitalization of the world has increased the availability of information, as well as the access and distribution of data. For many areas there is almost no censorship for data and the entry barrier for new information is non-existent.
Once the right data is analyzed correctly the results can be an essential factor in the strategy creation process. However, how to define the required data, how to identify and how to get access to the data is the question. Depending on the request of our clients we are able to identify and generate all kinds of data, such as macroeconomic-, industry-, company-, trade-, financial-, consumer- or HR data.
With our data we can help to work on the following underlying business questions of our clients:
| • | How to evaluate the influence of macroeconomic figures or government policies to our business. |
| • | How to calculate the total market capacity of the industry. |
| • | How to identify and analyze the import- and export flows of products. |
| • | How to identify market players up-/downstream in the industry and how to find more insight information of these parties. |
| • | How to identify main clients/suppliers of the competition. |
| • | How to reveal pricing of the competition towards different distribution channels. |
| • | How to find information about the production status of competitors. |
| • | How to reveal the positioning of different competitor products at agents. |
| • | How to identify decision makers of targeted companies and how to understand their decision making process. |
| • | How to structure, analyze and extract the right findings out of the data and how to create the best strategy. |
| • | Etc. |
First of all, we understand the importance of information within the qualitative decision making process. Once we accept an assignment we focus on following points:
| • | Validity of data |
| • | Compliance |
| • | Pricing |
| • | Value conversion |
We are neither data traders nor are we a pure data mining company. Our starting point is always the needs of our clients. We spend a significant amount of time to understand the current status of their business, the future vision of it and how certain information could possibly support the process. Once these important points are clarified we start our work which can be split into the three phases: data generation, data analysis and strategy advisory. In order to create real value, we work with massive amounts of data but only deliver results which are meaningful. We debrief information and help our clients to understand the true meaning behind figures, statements, documents or government papers.
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